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6alr
O RH Summit inicia uma nova fase com a entrada do Expo NEON, hub de inovação em eventos da Cidade Center Norte, como sócio.
A aquisição de 51% do evento junto à empresa Transformação Digital (TD) marca a estreia formal do Expo NEON como promotor de eventos. O RH Summit realizou sua segunda edição presencial no início de junho, no Expo Center Norte.
A sociedade entre o Expo NEON e a Transformação Digital une expertises complementares:
– O profundo conhecimento digital e de engajamento da TD com a expertise do NEON em eventos físicos, além da estrutura completa e localização privilegiada do Expo Center Norte.
Anúncio
“Cada nova iniciativa do NEON é pensada para ampliar possibilidades, de forma sustentável e colaborativa”, afirma Ricardo Barbosa, Gerente Executivo do Expo NEON.
A aliança entre o hub de inovações da Cidade Center Norte e a TD teve início em 2024 com um projeto-piloto de transformar o RH Summit em um evento presencial.
A parceria se mostrou um completo sucesso, uma vez que reuniu mais de 2 mil visitantes por dia, 130 palestrantes e 40 empresas, consolidando a marca como uma referência nacional.
Criado pela TD em 2016, o RH Summit nasceu como um evento 100% online e, após sete anos de forte presença digital, expandiu sua atuação para se tornar um dos maiores eventos híbridos de Recursos Humanos do Brasil.
Em suas edições, já impactou mais de 450 mil profissionais, reuniu mais de 200 marcas e triplicou de tamanho em 2025 em relação ao ano anterior, alcançando o marco de 120 patrocinadores.
A meta para o RH Summit de 2026 é ainda mais ousada: alcançar 7 mil participantes e mais de 170 marcas patrocinadoras. O evento se tornou um dos principais ativos da TD.
A empresa, desde 2016, desenvolve marcas como o CMO Summit, CFO Summit, Mundo do Marketing, além da plataforma SaaS TD Scale e os estúdios de produção TD Studios.
“Acreditamos na transformação digital do mercado de eventos. Acreditamos em criar marcas que moldam mercados. O RH Summit é resultado dessa visão”, finaliza Tiago Magnus, CEO da TD.
Jornalista formado pela PUC-SP, Editor do Portal Radar e da Radar Magazine.
Há 13 anos apaixonado pelo setor de feiras e eventos.
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