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3d3w46
A MCM Brand Experience, agência de live marketing com 27 anos de experiência no mercado de eventos, comemora a conquista do Selo de Igualdade Racial pelo terceiro ano consecutivo.
O reconhecimento, concedido pela Secretaria Municipal de Direitos Humanos e Cidadania (SMDHC), celebra empresas que promovem políticas afirmativas e mantêm pelo menos 20% de profissionais negros em seus quadros, de forma equitativa em diferentes funções e níveis hierárquicos.
Instituído pela Lei Municipal nº 16.340/2015, o selo visa incentivar práticas que eliminem barreiras históricas e promovam a igualdade étnico-racial no mercado de trabalho.
Ele reconhece instituições que trabalham ativamente para construir ambientes corporativos mais justos, representativos e livres de discriminação.
Anúncio
Para Mônica Schimenes, fundadora e presidente do conselho da MCM, o reconhecimento é reflexo de um propósito maior.
“Mais do que um selo, essa conquista simboliza o compromisso diário da MCM com uma cultura organizacional que valoriza a pluralidade”, afirma.
A executiva reforça que diversidade não é apenas uma pauta, “é o coração da inovação e da transformação que queremos promover no mercado”, completa.
A renovação anual do selo de Igualdade Racial exige comprovações contínuas de adesão às exigências do programa, reafirmando que a MCM não apenas cumpre os requisitos, mas eleva os padrões de diversidade e inclusão no setor de eventos e live marketing.
Jornalista formado pela PUC-SP, Editor do Portal Radar e da Radar Magazine.
Há 13 anos apaixonado pelo setor de feiras e eventos.
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