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O universo dos eventos corporativos está em transformação, e a proposta do OASIS CONNECTION 2025 é justamente antecipar esse futuro.
Entre os dias 13 e 15 de junho, o Vale Suíço Resort, em Itapeva (MG), receberá 200 profissionais do setor para um encontro que combina conteúdo estratégico, bem-estar e experiências imersivas em um só ambiente.
Voltado para C-Levels, gestores de eventos, profissionais de marketing e comunicação, o evento propõe discutir e vivenciar as principais tendências que estão redesenhando o setor, como realidade aumentada, metaverso, inteligência artificial, blockchain, streaming interativo e eventos híbridos.
O formato também incorpora conceitos crescentes como bleisure (negócios + lazer) e wellness corporativo, integrando experiências que promovem o equilíbrio entre corpo, mente e carreira.
Anúncio
“Ainda há uma lacuna de inovação no mercado de eventos brasileiro”, afirma Vanessa Chiarelli Schabbel, diretora-executiva da Bop Comunicação e idealizadora do projeto.
“O OASIS surge para preencher esse espaço com uma proposta viva, descontraída e cheia de propósito, inspirada nas transformações globais que valorizam a autenticidade, a imersão e o respeito ao tempo das pessoas”, completa.
Inspirado no livro “O Evento do Século 21”, de Vanessa Martin e Robson Lisboa, o OASIS será mais que um evento: um ambiente de experimentação e cocriação.
A programação intensa inclui palestras, painéis e workshops com referências do setor, como Julius Solaris, Denis Bevacqua (RD Summit), André Vasco, Barbara Duran, Cárol Méllo e Felipe Malta.
De acordo com a ABRAPE, o setor de eventos no Brasil deve movimentar R$ 141,1 bilhões em 2025, com um crescimento de 8,4% sobre o ano anterior.
O OASIS CONNECTION se posiciona como uma vitrine para o que há de mais atual em experiências híbridas, tecnológicas e sustentáveis — e pretende se firmar como um marco no calendário nacional de eventos corporativos.
Além do conteúdo, a programação prevê atividades de bem-estar, práticas físicas e momentos de convivência em meio à natureza, criando um ambiente propício à criatividade e à formação de parcerias de alto valor.
As inscrições e detalhes da programação estão disponíveis no site oficial do evento: https://oasis-connection.com/
Jornalista formado pela PUC-SP, Editor do Portal Radar e da Radar Magazine.
Há 13 anos apaixonado pelo setor de feiras e eventos.
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