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3j4y4d
O Orange County Convention Center (OCCC), localizado em Orlando, Flórida (EUA), consolidou sua posição como um dos maiores centros de convenções do mundo ao gerar um impacto econômico de US$ 3,9 bilhões (cerca de R$ 20 bilhões) durante o ano fiscal de 2023-2024.
O dado consta no relatório anual publicado em abril, que revela os números por trás dos 189 eventos realizados no local, com público total de 1,75 milhão de visitantes.
O OCCC possui aproximadamente 195 mil metros quadrados, funcionando como uma verdadeira cidade dentro da cidade, com capacidade para receber feiras, congressos, competições esportivas, shows e eventos corporativos de todos os portes.
Entre os principais eventos realizados no período, destacam-se:
Anúncio
AAU Junior National Volleyball Championships MEGACON Orlando 2024 Premiere Orlando 2024 Open Championship Series 2024
No total, os eventos realizados pelo OCCC impactaram mais de 1.200 empresas locais, apoiaram mais de 28 mil empregos diretos e indiretos e representaram uma economia anual de US$ 124 por família no condado de Orange, graças à arrecadação indireta com impostos e turismo.
O gasto médio por delegado (participante de convenções e congressos) foi estimado em US$ 2.536, com consumo em hospedagem, alimentação, transporte, compras e entretenimento.
Dos 189 eventos sediados ao longo do ano:
117 foram feiras, convenções e conferências
43 foram reuniões corporativas e banquetes
29 foram eventos esportivos, culturais ou com venda de ingressos ao público
O público foi composto majoritariamente por participantes de associações (31%), seguidos por públicos corporativos (17%), SMERF – eventos sociais, militares, educacionais, religiosos e fraternos (25%), esportivos (9%) e consumidores finais (12%).
O OCCC também se destacou por suas iniciativas ambientais e sociais. Entre os destaques do ano:
Instalação de novas estações de recarga para veículos elétricos, em parceria com a OUC (Orlando Utilities Commission)
Doação de quase 140 toneladas de móveis, alimentos e materiais a instituições de caridade locais
Mais de 3 milhões de refeições embaladas para pessoas em situação de insegurança alimentar
Doações que ultraaram US$ 600 mil para organizações sem fins lucrativos
Programas de compostagem, reciclagem e hortas hidropônicas, integrados ao dia a dia do centro
RENOVAÇÃO DO CHAPIN THEATER
Entre os investimentos de infraestrutura, o destaque foi a revitalização completa do Chapin Theater, que recebeu novas cadeiras, piso, tratamento acústico e palco semimóvel.
A obra foi entregue antes do prazo previsto, elevando o padrão de conforto e tecnologia da casa. O ano fiscal também foi o de maior arrecadação operacional da história do OCCC.
– Foram US$ 91,6 milhões em receitas e US$ 111,6 milhões em despesas operacionais (sem contar obras de infraestrutura de longo prazo).
Jornalista formado pela PUC-SP, Editor do Portal Radar e da Radar Magazine.
Há 13 anos apaixonado pelo setor de feiras e eventos.
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