SISO and UFI extend co-operation 3au2d

The leading associations for the exhibition global industry and North American for-profit organisers have agreed an extension of their six year old collaboration agreement. of UFI’s Executive Committee and SISO’s Board of Directors met alongside this month’s SISO CEO Summit to agree how to expand the way in which they work together.

As well as continuing the exchange of activities incorporated in the current agreement, SISO and UFI  will  develop  special  activities  within  existing  events,  hold  regular  t  meetings  of  their  Executive  Committees and collaborate more closely on research and education. The additional activities will be designed  to  provide  practical  assistance  to  those  international  companies  wishing  to  do  more business  in  North  America  and  to  allow  American  companies  to  leverage  the  power  of  the  UFI network for their own international development.

UFI  President  Andrés  Lopez-Valderama  commented  “The  first  six  years  of  our  collaboration  has achieved  a  lot.  We  have  seen  a  significant  increase  in  activity:  far  more  UFI    are  now participating in SISO events and vice versa. A much better understanding of issues in North America has  been  achieved  by  UFI  and,  we  hope,  greater  exposure  to  global  markets  for  SISO    interested in international expansion. Now is the time to do more and build on the success of our
collaboration”.

SISO’s  Chairman,  Charlie  McCurdy,  also  commented  “we  really  appreciate  the  valuable  working  relationship which has been developed between SISO and UFI and the teams running the two  organisations. There  is  much  more  we  can  do  as  our    are  increasingly  interested  in international  development  and  we  know  that  the  US  remains  high  on  the  priority  list  for  many companies around the world”.

Anúncio

About SISO
SISO is dedicated to meeting the needs of the for-profit show organizer through networking, the exchange of ideas and
experiences, and the ability to learn from each other in a non-competitive and candid environment. Its include
companies, corporations and other for-profit entities that own, produce or provide full service management of “face to face”
trade shows, consumer shows, expositions, conferences and /or similar events as a substantial part of their business. SISO
is an international organization whose 170 for more than 3,500 shows and conferences annually. For
additional information, visit www.siso.org.
About UFI – The Global Association of the Exhibition Industry
UFI is the association of the world’s leading tradeshow organisers and exhibition centre operators, as well as the  major
national and international exhibition associations, and selected partners of the exhibition industry. UFI’s main goal is to
represent, promote and the business interests of its and the exhibition industry. UFI represents over 650
member organisations in 83 countries around the world. Over 900 international trade fairs proudly bear the UFI approved
label, a quality guarantee for visitors and exhibitors alike. UFI continue to provide the international business
community with a unique marketing media aimed at developing outstanding face-to-face business opportunities.

For more information about UFI:
Angela Herberholz, UFI Marketing and Communications Manager
Email: [email protected], www.ufi.org